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Package

Vita Plus

Formulation of the problem

Creation of packaging


The development of a brand for blended black tea began with a search for a name that would speak about the traditions of the quality of the proposed product. In this regard, the naming of vita-plus was approved, referring to the good old England, with its inherent conservatism. The design of the tea label includes a laconic white background, which is best suited to emphasize the expressive sign in the form of an ornamental lattice on the forged gates. No less important is photography, which symbolizes the taste of tea and attracts the attention of the consumer, encouraging him to buy.

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