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The logo design for the engineering company Buileng is built on intersecting lines that form a single system, which symbolically determines the direction of the firm's activities. The font name is created using only lowercase letters. This helps to find a compromise between the clarity of the geometry of the sign and the perception of the image of the company, always ready to offer its clients the most rational solution to their problems. In this vein, the color gamut is also perceived: a combination of strict gray and bright turquoise colors.